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Megemeria
Tikkun Olam ‘It’s just the beginning’
In today’s world, ‘socially responsible’ company around a social mission may Yvel, the Levy’s would always give preference to the art of jewelry making. The students would study
Left to right: businesses and companies are a rapidly sometimes limit profitability, but not immigrants whenever employing staff. for free and receive a monthly stipend. At the end
growing fashionable movement. When everyone measures profitability according By the time Yvel had grown into a large internationally of the course, they would then be able to find a
Necklace inscribed a company acts in the best interest of to a fiscal scale recognized brand, it was home to almost seventy good job and support themselves and their families.
with traditional its environment and society as a whole, employees, mostly immigrants from over twenty The Megemeria School of Jewelry and Art opened
blessings of health, Orna and Isaac Levy have been building
success, and love. it is said to be ‘socially responsible’. But their company Yvel, Israel’s award- countries around the world. Isaac was particularly its doors and twenty-two students began full-time
925 sterling silver. this concept is anything but new, and winning jewelry brand, upon the tenets of sympathetic to Ethiopian immigrants as he felt that studies. They were taught the art and craft of jewelry
is referred to in Kabalistic teachings, as social responsibility long before it was ever they were the most vulnerable members of Israeli making from experts in the field. They were also
Silver ring, 925 sterling “Tikkun Olam”, quite literally, “repairing fashionable. It was Isaac’s early childhood society. Numbering more than 120,000 they struggle given classes in math and Hebrew, along with other
silver plated with 24k the world’. Of course, repairing injustice, experiences as a young immigrant from to acclimate to modern life in Israel and face higher life skills. For these students, it was a new beginning,
yellow gold.
prejudice and unfairness in ‘the world’ are Argentina that roused him to try and poverty and unemployment. a new opportunity. Most of them already married
beyond the scope of any one person. But improve the lives of other immigrants. The success of Yvel enabled the Levy’s to embark with children of their own had little prospects for
to do this in our own smaller world, such Having suffered himself, he wanted to offer on a venture that would allow them to have a employment other than menial cleaning work
as our community or society is perhaps an opportunity to others that he never greater impact on the society around them. They mopping floors or sweeping streets. For them,
something within our sights. Building a had. And so, from the very beginning of would open a school to teach Ethiopian immigrants Megemeria was a new start, a new beginning.
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